Fidelity Bank Ghana

Fidelity set out to become a world-class financial institution that provides superior returns for all stakeholders. People who are professional and proactive, state of the art technology, exceptional Corporate Governance standards, good knowledge of the Local Market, and above all, a Customer-Centric Culture.

Fidelity commenced business in October 1998 as a Discount House. Fidelity Discount House attracted a rich client base and was noted for its innovative and attractive investment product offerings, making her the discount house of choice. With the quality of services offered, our customers requested for a deeper and richer business relationship, making it logical to move into the banking sector. On the 28^th of June 2006, we obtained a universal banking license.

We have since become a household name in Ghana by delivering on our promise to make a difference in the lives of our stakeholders (shareholders, employees, customers, regulators, and community as a whole).

We carefully handpicked and groomed a team of high caliber professionals with diverse skills and experience; invested heavily in technology and training to ensure that we are at par with the best in the world. We continually offer a comprehensive range of innovative products and services to meet the banking and financial needs of our existing and potential customers. Fidelity Bank is contributing its quota to the development of the banking industry and by extension the Ghanaian economy.

Within six months of opening our doors for business, we had already broken even, a remarkable feat that set the stage for our expansion which can be found not only in our steadily growing network of branches, mobile banking platform and in our solid base of satisfied customers, but in the various awards we have garnered in the industry for customer service, digital product offerings, trade deals, human resource, corporate social responsibility, and overall best bank. We have won more than 60 awards for excellence since our inception.

In delivering on her promise to affect the community, on the 1^st of October 2014, the Bank acquired ProCredit Savings and Loans Company Limited (PCSL) from ProCredit Holding Germany (PCH) and the DOEN Foundation of the Netherlands. PCSL was a non-bank financial institution that provided savings and lending services to its individual, small, and medium enterprise clients.

The continued growth of the Bank culminated in the establishment of Fidelity Asia Bank Limited (FABL) in Labuan, Malaysia in July 2012 as a wholly owned Asian subsidiary in Malaysia. FABL carries on the business of offshore banking.

Investment banking has always been a key pillar in the overall strategy of the bank, thus, Fidelity Securities Limited (FSL), a fully owned subsidiary of the bank, was incorporated as the investment banking arm of the bank. Formerly known as Fidelity Asset Management, FSL’s business involves providing advisory services, issuing of securities, raising of capital and undertaking portfolio investment management for clients.

Currently, a tier 1 bank, Fidelity is committed to becoming a top 3 bank in Ghana with international standards.

Mission

To become an established top 3 bank in Ghana by 2021 based on all key performance indicators: Quality of Deposits; Operating Income; Quality of Loan Book; Return on Equity; Cost to Income Ratio, and anchored on three key pillars:
Our people
Our service and processes, and
Return to Stakeholders
This will be premised on exceptional corporate governance standards and risk management practices, knowledge of the local market, professionalism, proactivity, innovation and above all a customer-centric culture.

Vision

To become a world-class financial institution that provides superior returns for all stakeholders as follows:
Our customers: The best place to bank
Our shareholders: The best place to invest
Our employees: The best place to work
Our regulators: The best place to benchmark

Values

Driven to Exceed Expectations
Integrity
Passionate to Serve
Culture of Excellence
Serving the Community

Fidelity believes in the can-do spirit of each employee. At the heart of our approach is the desire to exceed expectations for everything we do
This drive to exceed expectations encourages us to serve passionately, addressing all our stakeholders’ interests with diligence
Fidelity is seeking to build a culture of excellence that will make us a high performing organization

Apart from focusing on our staff, we also believe that the communities in which we operate play a vital role in our business. We support our communities in areas where our assistance is most needed, so we can touch lives in important ways.

Importantly, we live by our name – ‘Fidelity’, which propels us to uphold the highest level of integrity in our organization and in our operations